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Tag: page speed

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New and Improved from Google

Posted on February 1, 2018

We’ll discuss what’s new and improved from Google, specifically custom intent audiences and better page speed insights. But first will you indulge an editorial note? Very high on my list of good advice for bloggers would be, “Don’t go two and a half years without blogging, if you want people to take you seriously.” I…

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Seven Popular Ways to Waste PPC Ad Money (Part 1)

Posted on March 30, 2015

I manage pay-per-click (PPC) advertising accounts for a living, so every month I audit or rebuild a few accounts for small-to-medium businesses (SMB). One of the first things I look for in an account is waste. I usually find some. Here are some recurring themes. I’ll speak specifically of Google AdWords, but several of these points…

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Latest Posts

  • New and Improved from GoogleFebruary 1, 2018
  • 180fusion? Yes, Definitely!May 8, 2015
  • A Few Notes on HeroConf 2015 (and Portland)May 2, 2015
  • Seven Popular Ways to Waste PPC Ad Money (Part 2)April 2, 2015
  • Seven Popular Ways to Waste PPC Ad Money (Part 1)March 30, 2015

Latest Comments

  1. David Rodeback on Why You Should Use Brand CampaignsMay 12, 2015
  2. David Rodeback on Seven Popular Ways to Waste PPC Ad Money (Part 1)April 2, 2015
  3. David Rodeback on Why You Should Use Brand CampaignsFebruary 24, 2015

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